Thursday, February 28, 2013

Veterinary Highlights: Hyperbaric Oxygen Therapy Goes To The Dogs

Hyperbaric oxygen therapy has been used in human medicine to treat conditions such as non-healing wounds, traumatic injuries and serious infections.

Now, hyperbaric oxygen therapy is going to the dogs.

Hyperbaric capsules have been used to treat animals bitten by rattlesnakes, hit by cars, and those with infected wounds or wounds that won't heal.



This treatment is very new to veterinary medicine, but it seems very effective for treating trauma and injuries.

Typically, blood flow to the diseased tissue is compromised which in turn decreases the amount of oxygen available for tissue healing. Hyperbaric therapy is able to increase tissue oxygen levels in diseased tissue which improves and speeds healing, improves the body's ability to fight infections, and reduces inflammation and swelling. 

Because there is little research on benefits of this treatment for pets, this summer, The University of Florida's College of Veterinary Medicine will begin clinical trials to determine its efficacy.

On the coolness scale, very high in my opinion.

***

HVM's List of Veterinary Partners That Have a HBO Chamber
  • Veterinary Helathcare Associates, Winter Haven, FL, 33884 - (863) 324-3340
  • Holistic Veterinary Care & Rehabilitation Center, Oakland, CA, 94611 - (510) 339-2600
  • VCA Advanced Veterinary Care, Fishers, IN, 46038 - (317) 578-4100
  • Pet Emergency & Specialty Services of Jupiter, Jupiter, FL, 33458 - (561) 741-4041
  • Saint Francis Animal Hospital, Jacksonville, FL, 32207 - (904) 674-7223
  • Animal Emergency & Critical Care of Brevard County, Melbourne, FL, 32935 - (321) 725-5365
  • University of Florida School of Veterinary Medicine, Gainsville, FL, 32608
  • Homestead Animal Hospital, Homestead, FL, 33030 - (305) 247-3845
  • Critical Care & Veterinary Specialists of Sarasota, Sarasota, FL, 34231 - (941) 929-1818
  • Lakeland SPCA/McClurg Animal Medical Center, Lakeland, FL, 33813 - (563) 646-7722
  • Ravenwood Veterinary Clinic, Port Orange, FL, 32129 - (386) 788-1550
  • Peace Love Pets Veterinary Clinic, Long Island, NY, 11725 - (631) 499-3300
  • Calusa Veterinary Center, Boca Raton, FL, 33847 - (561) 999-3000

xx

Source article:
Hyperbaric oxygen chambers used to treat family pets with swollen tissues, infected wounds

Further reading:
Human Treatment for Pets
Putting The Pressure On Disease

Too Much Obama



By Alan Caruba

It’s taken since 2008 and two elections, but as Obama moves into his second term he is beginning to lose traction with Americans, including those who have supported him and who give him approval ratings in the fifty percent bracket.

Previous second term presidents have enjoyed comparable ratings, but they tend to plummet as events and policies overtake reality. Obama’s current poll numbers are the same as Bill Clinton’s and Ronald Reagan’s at this point in their presidencies.

Obama’s biggest problem these days is sequestration which takes effect on March 1. It is not so much the across-the-board reductions as the scare tactics the President and his surrogates have been using to get Congress to put the kibosh on it.

Democrats are afraid the cuts will eventually redound to them and Republicans are afraid they will be blamed, but, if the mainstream media begins to report more widely (and truthfully) that sequestration was an Obama proposal, his popularity will suffer. It’s a big “if”.

Think of it this way. The President and his cabinet members are shouting about Armageddon regarding a 5% cut to the rate of spending that has increased more than 17% on average during the Obama presidency.

Closing down government services as a tactic will backfire. Americans rightfully expect the meat to be inspected, the borders protected, passports to be provided, and all the other functions of government to continue. Even with sequestration, there is no reason why they should not. It is a miniscule reduction stretched out over a decade’s time. Meanwhile the cost of entitlement programs such as Social Security, Medicare and Medicaid will grow, eating into the funds available for all other domestic and defense programs.

Peggy Noonan, a columnist for The Wall Street Journal, put her finger on Obama’s growing problems. “It’s always cliffs, ceilings and looming catastrophes with Barack Obama. It is always government by freakout.” After a while, even his supporters grow weary of that and, more importantly, it creates an image in their minds that he is incompetent and either unable or unwilling to govern.

Golfing with Tiger Woods and Big Oil buddies while sequestration loomed did nothing to enhance his image. A wife that is forever hectoring Americans about every bite they eat doesn’t help either.

“Mr. Obama thrives in chaos,” wrote Noonan in a recent commentary, but noted that “so far this seems to be working fine for him”, citing a recent USA Today/Pew Research Center poll that half the respondents said it will be the Republican’s fault if the sequester went through, but rising gasoline and food prices hit people where they feel it the most and the sequester has nothing to do with either.

“Government by freakout carries a price,” said Noonan. It wears people down. It doesn’t inject a sense of energy, purpose or confidence in those who do business in America, it does the opposite.”

The mainstream media have been Obama’s lapdogs, an adoring mob, since he began to campaign for his first term and throughout it, but we are beginning to see cracks in that. Even the late night television hosts are beginning to take shots at Obama and if Saturday Night Live, along with The Daily Show with Jon Stewart, turns on him he’s toast among his youngest (and least informed) fans. A lot of them are already unhappy with their employment prospects.

One might expect The Washington Post’s designated conservative columnist, George F. Will, to express doubts as he did recently in “The Manufactured Crisis of Sequester”, but when Bob Woodward, an associate editor of the Post, writing about “Obama’s Sequester Deal-Changer” points out that Obama has been lying through his teeth about it, that is a signal to the inside-the-beltway crowd that Obama is not to be trusted.

As Woodward pointed out, “the automatic spending cuts were initiated by the White House of Jack Lew and congressional relations chief Rob Nabors…Obama personally approved the plan for Lew and Nabors to propose the sequester to Senate Majority Leader, Harry Reid. They did so at 2:30 p.m., July 27, 2011, according to interviews with two senior White House aides who were directly involved.” Lew’s recent testimony before the Senate committee considering his nomination to be the Secretary of the Treasury was deemed “inaccurate” by Woodward. That’s a polite way of saying he lied. In a recent radio interview,

Woodward described Obama’s claim that he would be unable to defend the nation as the result of the sequestration cuts as “madness.”

Obama “owns” sequestration despite all the lies that poured out of the White House. It is the direct result of his failure of leadership when the special 2011 congressional, bipartisan committee offered recommendations on how to reduce the debt and deficit.

I predict his appointment of John Kerry to be his new Secretary of State will prove disappointing to Americans as will his selection of Chuck Hagel to be the Secretary of Defense, Jack Lew as Secretary of the Treasury, and the potential approval of John Brennan to be the CIA Director will be disappointing, too. Hagel’s testimony revealed a level of incompetency rarely seen on Capitol Hill. Kerry thinks climate change is the biggest threat to the nation.

It took months for Nixon’s Watergate scandal to unravel in the 1970s and this well may be the case of the failure to take any action during the 2012 attack in Benghazi that killed an American ambassador and three others. The lies that followed are now exposed. Washington may begin to leak other details in the weeks and months ahead.

Another issue that will affect the President’s popularity is his attack on the Second Amendment; eighty million Americans, conservatives and liberals alike, own guns. None are willing to give them up, submit to national registration, and other schemes. In the past week, Alaska, Montana and Kentucky legislatures all passed a Second Amendment Preservation Act; a nullification law to reject any executive orders or proposed laws affecting gun ownership.

The Keystone XL pipeline has been under “review” for five years and all the obstacles except the President’s refusal to allow its construction have been cleared. It is a dramatic example of his administration’s opposition to any energy development except for solar and wind.

In the end, all Presidents rise and fall on the basis of events in which they have been a participant or over which they are seen to have exercised an inadequate effort to shape.  

Obama’s forthcoming trip to Israel is an effort to project a support that he has not demonstrated during his first term and a likely discussion of combined efforts to stop Iran’s nuclear weapons program. The “Arab Spring” has become an unmitigated disaster, particularly in Egypt. Syria is in its second year of civil war, Iraq is wracked with bombings, and the president of Afghanistan just ordered Special Forces out of a key province.

There’s another factor. People are growing tired of Obama’s continuous “campaigning.” They have heard all his standard rhetoric about rich people, fairness, and the need for more taxes. As his second term barely begins, it is all very stale. It is all too much Obama.

© Alan Caruba, 2013

Shark Tank 420

Shark Tank Episode 420

Week 19 - 3-1-2013 
 This weeks episode of the Shark Tank Show has a little something for everyone from an already established acupressure wrist band to a home tattoo removal devise that is sure to be an instant hit. One of these companies have the potential to be one of the largest offers ever offered on the Shark Tank Show and should make for a very interesting round of negotiations. Did we mention that yet another Peanut Butter inspired business will make it's way on the Shark Tank that has added benefits that set it apart from most competition. In fact competition is what these nuts are all about. And we certainly can't forget about the stiletto high heel shoes that transforms to a wedge using (I think) a patented magnetic method which could have a huge licensing deal in the making.
Read More Here-->>>

Pebble Smart Watch

Pebble Watch on Kick Starter

Smart Watch - Most Successful Kickstarter Campaign in History

Blue Tooth enabled Smart Watch
Pebble Watch makes Kickstarter History
Over $10 million in 30 days!
 Pebble Smart Watch for iPhone and Android is a blue tooth enabled smart watch that communicates with IPhone and Android smart phones. Furthermore you can customize your watch using apps for an unlimited number of download able watch faces. When you connect your smart phone with the smart watch it will alert you to incoming calls, emails and important messages. You can even scan and play your music list from the convenience of your watch. This is not the Dick Tracey watch to compete with the smart phones but more of an accessory that will have you using your IPhone and Android devises in ways you never imagined. 

 This smart pebble watch has just set an amazing Kickstarter record that may not be broken any time in the near future. What started out as an already ambitious goal of raising $100,000.00 to kick start the Pebble Watch in a little over a Month, turns out to be less then 1% of the over-all total. The Pebble Watch raised over $10,000,000.00 (Ten Million Dollars) from over 68,000 customers by the time the campaign ended. WOW can you imagine watching that ticker blow right on by your original goal.
Read More Here-->>>

Whitney Keyes: Propel: Five Ways to Amp Up Your Marketing - Blog Business Success Radio

Listen to Wayne Hurlbert on Blog Talk Radio



Marketing expert, blogger, global business strategist, and author of the straight talking and very hands on book Propel: Five Ways to Amp-Up Your Marketing and Accelerate Business, Whitney Keyes, describes how to combine the best of traditional marketing techniques with the best of new marketing methods, to create a powerful marketing strategy. Whitney Keyes provides guidance for marketers on how to improve their marketing and strengthen their brands by adopting a strategic approach to marketing. This holistic way of thinking about marketing will avoid the most common mistakes that can derail any marketing process. Whitney Keyes demonstrates how to remove the obstacles that are holding back your marketing, and shares ideas for finding and new opportunities that had been hidden from view. Learn how to create a customized marketing strategy that is best suited for your unique brands, and how to implement that strategy effectively to produce powerful results quickly.

Whitney Keyes is my internet radio show guest on Blog Business Success; hosted live on BlogTalkRadio.

The show airs live on Thursday, February 28, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.

Marketing expert, blogger, global business strategist, and author of the straight talking and very hands on book Propel: Five Ways to Amp-Up Your Marketing and Accelerate Business, Whitney Keyes, describes how to combine the best of traditional marketing techniques with the best of new marketing methods, to create a powerful marketing strategy. You will learn:

* Why marketers must take a strategic approach to marketing

* How to avoid the most common mistakes made by marketers

* How to combine the best of traditional marketing with the best of new marketing

* How to implement the marketing strategy effectively



Whitney Keyes (photo left) is regularly asked to serve as a subject matter expert on current business and career-related news.

From Pinterest to personal branding, Whitney’s commentary is engaging, insightful and timely.

She advises viewers, listeners and readers on everything from how to use social networks for business to free ways to market in a down economy.

Whitney hosted an award-winning segment of the popular TV show, Designing Spaces, and co-hosted and produced WhitneyandWyatt.com, a magazine-style talk show for women on the web.

Whitney Keyes has helped organizations and individuals be more successful. Whitney has worked as a senior Microsoft manager, a strategic advisor for American Express and a marketing consultant to thousands of businesses around the world through the U.S. Department of State's programs to empower women entrepreneurs in Malaysia, Kenya and Namibia. Whitney serves as a fellow for the Center for Strategic Communications and professor of Global Reputation Management at Seattle University.

While at Microsoft, Whitney managed global marketing campaigns, including the launch of Office 2000, an $8 billion business, and helped create the company's primary philanthropy program, Unlimited Potential. Prior to that, she worked for the City of Tacoma helping over 500 small businesses stay in business and started her career managing her family's retail store.

Today, Whitney manages a consulting practice, delivers keynotes and facilitates workshops for national organizations including Small Business Administration and writes for business publications including the Seattle Post-Intelligencer's Biz Bite Blog.

Whitney lives in Seattle, Washington.

My book review of Propel: Five Ways to Amp-Up Your Marketing and Accelerate Business by Whitney Keyes.

Listen live on Thursday at 8:00 pm Eastern, 5:00 pm Pacific time.

BlogTalkRadio.com

If you miss this very informative show, it will be available for free download as a podcast for iPod, iTunes, and MP3 players; or play it right on your computer. To download this, or any other of my guest interviews, go to the Blog Business Success host page and click on Archived Segments. Once there, click on the podcast icon at the end of the episode description, to download the show free of charge for your listening enjoyment. You can also subscribe to the show feed.

Add to iTunes

To call in questions for my guest, the number is: (347) 996-5832

Let's talk with marketing expert, blogger, global business strategist, and author of the straight talking and very hands on book Propel: Five Ways to Amp-Up Your Marketing and Accelerate Business, Whitney Keyes, as she describes how to combine the best of traditional marketing techniques with the best of new marketing methods, to create a powerful marketing strategy. Whitney Keyes provides guidance for marketers on how to improve their marketing and strengthen their brands by adopting a strategic approach to marketing. This holistic way of thinking about marketing will avoid the most common mistakes that can derail any marketing process. Whitney Keys demonstrates how to remove the obstacles that are holding back your marketing, and shares ideas for finding and new opportunities that had been hidden from view. Learn how to create a customized marketing strategy that is best suited for your unique brands, and how to implement that strategy effectively to produce powerful results quickly on Blog Business Success Radio.

Wednesday, February 27, 2013

Angry Vet On Ear Infections (Part II)

by Dr. Michael Ferber

If you have read the first part of this series, you probably realize that not all ear diseases are from infection alone, and each individual may have multiple problems occurring at the same time. After performing my initial examination (which includes an examination of the rest of the body, otic cytology , +/- a culture of the ear, and hopefully an examination of the ear canal with an otoscope – if the patient allows it), a treatment plan is formulated and discussed with my client.

It is important to note that in addition to the underlying medical problem, the temperament of the patient and the ability of the owner to administer treatment must be considered when deciding the best approach. However, for the sake of this discussion, let’s assume that the patient will allow therapy and the owner can administer treatment as directed.


If the extent of the presenting signs is confined to the ears, the first thing that I consider is whether or not both ears are affected. 

This is very important, because if both ears are affected – as is usually the case – the primary cause is not likely infectious, as developing infections in both ears at the same time is not common in dogs and cats. If infections or overgrowth of bacteria or yeast is present, it is likely secondary to another underlying disorder.

Remember, when it comes to dermatologic/skin diseases (ears are many times included with these.), SYMMETRY = SYSTEMIC disease!  

The most common systemic conditions that we see affecting the ears are hypersensitivities, such as environmental or food allergies. There are other conditions that can cause symmetrical ear disease, but they are less common, so I will save those for another discussion.

Okay….on to treatment.

If the ear canals are severely swollen to the point that cleaning would be difficult and painful for the patient, I may consider oral steroids for several days in order to make topical therapy easier. 

If yeast are noted on cytology I will use a cleanser with an antifungal such as ketoconazole. I will fill the ear canal with the cleanser, massage the ear canals and allow the dog to shake her head. I will not clean the ears out for 5-10 minutes in order to allow sufficient contact time for the antifungal to kill the yeast.

Next I will apply a light coat of an ointment based medication that has an antifungal and a steroid. I will have the owners administer the therapy once daily and have them come back for a follow-up examination in a week or so. If there is improvement, I will continue the treatment for another week and then decrease therapy to every second or third day for another 1-2 weeks.

If there is no improvement, I would consider either a diet trial with a hypoallergenic diet for at least 12 weeks and/or just discontinue the topical therapy, as some dogs may have a hypersensitivity reaction to the  topical medications.

If there is bacterial overgrowth only, I will choose one of a few cleansers to apply based on what type of bacteria are found. I may or may not use topical steroids in these dogs initially.

My priority in these cases is to treat the secondary infections first and follow up on the underlying conditions, such as allergies, once the overgrowth or infections are cleared. 

That approach should be taken with all dermatologic cases, not only otitis. If the otitis occurs for a few weeks during the height of allergy season, and the dog is normal the rest of the year, this is a very reasonable approach.

If however, the signs occur during most or all of the year, a more aggressive approach is needed. 

This may include diet trials with a hypoallergenic diet, allergy testing, or other medications that would be safer for long-term use. In some cases, by the time these dogs are brought to us the changes in the ear canal are so severe that no medical approach will work. In these dogs, the pain is so severe and they cannot usually hear well at this point, that surgical procedures are recommended to provide comfort. The ability to hear may not return, but the dog (and the owner) are usually very happy due to the pain relief.

An important thing to note is that when there is a primary infection present, oral therapy used alone will not work! 

A strong topical antibiotic solution must be infused into the ear canal daily, sometimes for several weeks depending on the type of infection. In fact, I usually do not prescribe an oral antibiotic for these cases unless there are generalized skin infections present.

***

Angry Vet's blog offers objective opinions on many controversial topics often not readily available from your local veterinarian. This includes health concerns with over-vaccination, spaying and neutering controversy, and nutritional issues.

Dr. Robert Foley and Dr. Michael Ferber, founders of Angry Vet blog, are raising questions about the general recommendations that veterinarians are taught to give to their patients. Why do veterinarians vaccinate so much? Why they recommend spaying and neutering as a dogma, and as the only option? Is an intact animal actually healthier? Why are certain diseases so prevalent in our pets? Why is "people food" unhealthy for our pets but processed dog or cat foods superior?

Are you asking the same questions? And if you're not, should you? Check out  Angry Vet blog or connect with them on Facebook or Twitter.

Articles by Angry Vet: 
Really Angry Vet: Winston's First Seizure  
Ruptured Cruciate Ligaments And Early Spay And Neuter  
Itching For A Diagnosis
Angry Vet On Ear Infections (Part I)

Every Horrid Thing You Need to Know About How Healthcare is Paid For Today



By Alan Caruba

“Despite more than sixty years of government efforts—representing the work of both political parties—we are moving further and further away from what we want. Prices are higher, more people are excluded from needed care, more excess treatments are performed, and more people die from preventable errors. Why?”

Why, indeed! Having had the Affordable Care Act (ACA) forced on us by a Democrat-controlled Congress—some of whom had to be bribed for their vote—Americans are beginning to learn that the cost of healthcare is going to increase, people will be laid off, have their hours reduced, or simply not hired at all as the result of this horrid new law.

A February 25 Rasmussen poll revealed that “Most voters still believe that President Obama’s national health law will cost more than official estimates and expect it to drive up the cost of health care in America.” They’re right!

David Goldhill has performed a national service with his new book, “Catastrophic Care: How American Health Care Killed My Father and How to Fix It.” ($25.95, Alfred A. Knopf) Goldhill is the president and chief executive officer of GSN, which operates a U.S. cable television network seen in more than 75 million homes and is one of the world’s largest digital games companies. He came to the issues of healthcare in the wake of his father’s death.

“Although his death was a deeply personal and unique tragedy for me and my family, my dad was merely one of a hundred thousand Americans who died that year as the result of infections picked up in hospitals. A hundred thousand preventable deaths! That’s more than double the annual number of people killed in car crashes, five times the number murdered, twenty 9/11s. Each and every year!”

“All of the actors in health care want to serve patients well, but understandably most respond rationally to the backward economic incentives baked into the system,” writes Goldhill. “At the heart of these perverse incentives is insurance. Unlike with everything else in the economy we rely on insurance as the sole means of paying for everything in health care—from the most routine to the most urgent.”

Noting that “Our massive and failing Medicare and Medicaid programs are already unsustainable and unfixable”, a fact known to anyone paying any attention, Goldhill gets to the heart of Obamacare, whose “central thrust is for ever more insurance to pay for health care.” The result is that “the underlying insurance-based structure of our health care system drives excess treatment, cost inflation, and medical errors.”

There are many myths about healthcare that have become embedded in our society. Goldhill notes that “The factors that most predict your health are your wealth, education, and lifestyle—not your access to health care.”  This might seem self-evident, but we live in a nation where we are constantly hectored regarding our lifestyle choices; what and how much we eat, whether we exercise sufficiently, and endless articles suggesting that diseases and illness is predicated, not on our genetic liabilities (if you come from a family with a history of heart disease or cancer), but on the literal invention of new ailments driven by pharmaceutical innovations to “cure” them.

“The ACA (Obamacare) is fundamentally a health insurance bill, not a real piece of health care reform legislation, focusing as it does on the wrapper of insurance rather than on the complex and dysfunctional system inside.”

To understand where we are today, we need to understand that so-called health insurance is “a payment mechanism for health care”, not the health care itself. It influences that nature of the actual healthcare being provided.  Moreover, “The U.S. health insurance companies employ over a half a million workers. That’s one worker for every two doctors. The administrative cost of managing our system of health care payments alne is almost $1,000 per American household. For most Americans, their annual share of this administrative cost exceeds the amount of actual health care they use in a typical year.”

“It is estimated that over the next decade the ACA will cost the government at least $1 trillion and the uninsured themselves the same amount,” says Goldhill. It’s worth keeping in mind at this point that the U.S. is $16 trillion in debt already and Medicare is widely understood to be underfunded; in part because $716 billion was taken from it to fund the imposition of ACA on the nation.

“In any given year, the most costly five percent of people account for more than fifty percent of health-care costs, and the top ten percent of people account for seventy percent of costs.” In effect this means that insurance is the mechanism “for moving funds from the many well to the few ill.” As a result, Medicare and the insurance companies become “surrogates” who “negotiate prices and preapprove procedures” and “they increasingly determine your choice of doctors.”

Goldhill notes that “there are plenty of government aid programs—food stamps, welfare, Social Security—in which the government doesn’t determine how we will spend its money, must less the prices of goods and services and from whom we can buy them.”

The kicker is that “health insurers can achieve long term profit growth only if the amount of money spent on health care increases!

Goldhill concludes that “Overall, the surrogates have done a miserable job of regulating the system’s quality, safety, and price.”

That is where we are today and it will get worse in the future. And our lives depend on the present system.

© Alan Caruba, 2013

Propel by Whitney Keyes - Book review



Propel

Five Ways to Amp-Up Your Marketing and Accelerate Business


By: Whitney Keyes

Published: August 22, 2012
Format: Paperback, 224 pages
ISBN-10: 1601632339
ISBN-13: 978-1601632333
Publisher: Career Press








"Where many people get tripped up in their marketing is not in their ability to do it,but in their knowledge about it", writes marketing expert, blogger, and global business strategist Whitney Keyes, in her straight talking and very hands on book Propel: Five Ways to Amp-Up Your Marketing and Accelerate Business. The author describes a strategic approach to marketing that combines the latest social media marketing methods with the timeless techniques of traditional marketing to create a powerful synthesis to expand market shares, enhance loyalty to a company's brands, and increase profits.

Whitney Keyes recognizes that that there are tangible benefits for companies through the utilization of traditional marketing strategies, and bottom line increases that result from implementation of social media techniques. Rather than choose either one marketing system or the other, the author offers a combination of the best concepts from both the old and the new marketing processes. The result is a stronger marketing program that exploits opportunities that would remain hidden from either traditional marketers on the one hand, or from social media marketers on the other. Whitney Keyes presents a comprehensive marketing approach that is also customizable to zero in on the unique aspects of any organization and its brands.



Whitney Keyes (photo left) understands that companies make mistakes in their marketing programs because they are missing the basic knowledge about effective marketing. Despite that lack of information, marketers believe they are doing a good job with their marketing strategy. The author disagrees with the marketing executive self assessment and lists the following five most common marketing mistakes:

* Being impatient
* Overachieving
* Obsessing
* Getting overwhelmed
* Being overconfident

To overcome these five frequent marketing errors, Whitney Keyes shares her five ways to improve a firm's marketing. The five principles are as follows:

* Strategy: Set your course for success
* Story: Connect with the people who matter the most
* Strength: Boost your efforts by extending your reach
* Simplicity: Keep the plan and process straightforward
* Speed: Accelerate and move forward

For me, the power of the book is how Whitney Keyes combines a comprehensive framework for combining traditional and new marketing effectively, with the practical steps and processes to implement that new strategy. The author takes an overall strategic approach to marketing, with an emphasis on a holistic route to success. All too often, the strategic thinking in an organization becomes overwhelmed by the tactics to put the plan into action. What is left is a piecemeal system that repeats the mistakes outlined by the author.

Whitney Keyes avoids that trap by always keeping the marketer aware of the overarching strategy. The tactics are then implemented to put the overall strategy into action. The author adds value to the book by providing a series of thought provoking and probing questions, at the end of each chapter, for the reader to consider for their own organizational strategy. Whitney Keyes also presents a series of case studies that illustrate the principles at work in the real world. The examples provide context and visualization of the concepts, ensuring their overall understanding by thhe reader.

I highly recommend the empowering and very practical book Propel: Five Ways to Amp-Up Your Marketing and Accelerate Business by Whitney Keyes, to any marketing executives, strategists, CEOs, brand managers, and entrepreneurs seeking to take their marketing to the next level, while avoiding the mistakes that have hurt otherwise great brands and companies. This book will create a strategic approach to marketing within any organization, and result in a stronger bottom line.

Tuesday, February 26, 2013

Tackling The Veterinary Terminology: Prefixes (hypo-)

Remember the Spelling Bee? Big words are easier to tackle when you understand how they're put together. Veterinary terms are composed in the same way. Just like with other words, the main parts of a veterinary term are a prefix, a root, and a suffix. The difference is that they typically come more directly from Greek or Latin.

A prefix is placed at the beginning of a word to modify its meaning by providing additional information. It usually indicates number, location, time, or status.
hypo- [hī'pō] from Greek - under, below, deficient

This suffix can indicate either something physically under/below, descriptive of a location, or under/below as insufficient or below normal.

For example, hypodermic, means beneath the skin. Hypodermic needle, then, is a hollow needle used to inject solutions under, or immediately beneath, the skin.

Note the word hypoallergenic means decreased/lower than normal tendency to cause an allergic reaction. It doesn't really mean non-allergenic, only less likely to cause a reaction.


Most commonly, you might encounter this prefix denoting deficient levels of substances in the body that are normally strictly regulated; as an opposite to hyper-.

Simply put, hyper- means above optimal/normal, while hypo- means below optimal/normal.

You will find that most of the examples have potentially either below or above normal states.

Hyporthermia, abnormally low body temperature. Hypoglycemia, blood sugar levels below normal, often linked to diabetes and an overdose of insulin. Hypoadrenocorticism, also knows as Addison's disease, underproduction of adrenal hormones, particularly cortisol. Hypothyroidism, a quite common disease in dogs, underrproduction of thyroid hormone.

Just like their excess counterparts, severe deficiencies are also dangerous and can be fatal.

Just like with their excess counterparts, these words really only describe state of matters and can have various causes.

For example, hypothyroidism can be either primary or secondary. Primary causes are either destruction of the thyroid gland (auto-immune condition), or idiopathic atrophy of the gland. Most common secondary hypothyroidism is due to a pituitary gland tumor (pituitary gland controls thyroid function). There are even other, though rare, causes.

Hypoglycemia can be caused by the body's inability to store and/or mobilize sufficient amount of glucose, such as in toy breeds or puppies,  insulin overdose, insulinomas (insulin producing tumor), Addison's disease, or xylitol poisoning.

Imagine going to your wallet and finding no money. Is that because you didn't put any in there, is it because you spent it all, or is it because somebody robbed you?

***

Related articles:
Veterinary Suffixes (-itis)
Veterinary Suffixes (-oma) 
Veterinary Suffixes (-pathy)  
Veterinary Suffixes (-osis) 
Veterinary Suffixes (-iasis) 
Veterinary Suffixes (-tomy) 
Veterinary Suffixes (-ectomy)  
Veterinary Suffixes (-scopy) 
Veterinary Suffixes (-emia)
Veterinary Suffixes (-penia)
Veterinary Suffixes (-rrhea) 
Veterinary Suffixes (-cyte) 
Veterinary Suffixes (-blast) 
Veterinary Suffixes (-opsy)
Veterinary Suffixes (-ac/-al)

Veterinary Prefixes (hyper-)

PBS Digital Studios "Inventors: Bob "Rosebud" Butt



PBS Digital Studios biweekly series called "Inventors," features portrait videos by filmmaker and photographer David Friedman, chronicling the work of contemporary inventors from all walks of life. It offers rare glimpses into the inspiration for their creations, which range from the first digital camera and first video game console to a drive-able amphibious ice-fishing vehicle. Bob Butt, the inventor of the Long Island Iced Tea, is the subject of this week’s video.

Bob "Rosebud" Butt is credited with inventing the Long Island Iced Tea while he was a bartender at the Oak Beach Inn on Long Island in the 1970s. Bob may not be the first bartender to have made a mixed drink resembling iced tea -- some stories say that a similar drink was mixed during prohibition -- but Bob says he's pretty sure he's the first person to come up with this particular recipe. Bob in included in the “Inventors” series because he serves as a reminder that not every invention has to be serious, or for profit, or part of a larger plan.

The Present Threats to Israel



By Alan Caruba

If you take a look at the map of the Middle East and read the daily headlines, you have to wonder what it must be like to be an Israeli—a nation the size of New Jersey—surrounded by Arabs driven insane by Islam, by a succession of brutal dictators, and by the never-ending hate-filled fulminations in the mosques and media against Zionism, Israel, and Jews.

The UN nuclear watchdog released a report last week stating that Iran has installed advanced technology at Natanz, its main site for uranium enhancement. Iran that has relentlessly sought to make its own nuclear weapons and the missiles with which to deliver them. In 2009, Dore Gold, Israel’s former ambassador to the United Nations—a hotbed of anti-Zionism—and the president of the Jerusalem Center for Public Affairs, authored “The Rise of Nuclear Iran: How Iran Defies the West.”

“It can be reasonably asserted that Iran perceives itself as a natural hegemonic power in its region,” wrote Dore. With roughly one-tenth of the world’s supply of oil and natural gas, Iran had the financial capacity to acquire the military strength it needed to realize its historical ambitions.” The various sanctions that have been applied to it have wreaked havoc on its economy, but have no deterred its intentions.

“Given that the Islamic Republic was the first to systematically employ suicide bombing attacks in the present era, it could very well be immune to deterrence and the threat of full scale retaliation should it employ nuclear weapons,” wrote Dore.

Writing more recently in The Washington Times, columnist Jeffrey T. Kuhner, addressed the “Consequences of a Nuclear Iran.”  He reiterated the history of President Mahmoud Ahmadinejad’s many threats to Israel and its denial of the Holocaust, the deliberate murder of six million of Europe’s Jews during World War II. “What if Mr. Ahmadinejad is not lying” about Iran already being a nuclear power?” asked Kuhner. “Then the West—and especially the United States—faces a major crisis. It means the West’s policies of sanctions and diplomatic engagement have failed.”

It means that President Obama’s efforts, as executed by former Secretary of State Hillary Clinton, throughout his first term have failed. It does not bode well that the new Secretary of State, John Kerry, in his first major foreign policy speech on February 20, believes that the real threat is climate change, not Iran and the other known enemies of the nation.

Kerry is delusional. He blathered on about “an environment not ravaged by rising seas, deadly superstorms, devastating droughts, and other hallmarks of a dramatically changing climate.” The seas are not dramatically rising, large storms have occurred throughout our history, as have droughts. It is as if Iran, the Middle East, Africa, North Korea, China and Russia aren’t even a problem.

The designate for Secretary of Defense, Chuck Hagel, is, if it is possible, an even worse choice so far as Israel is concerned. He is on record repeatedly displaying his antipathy—and worse—towards Israel. Demonstrably incompetent for the job, Hagel will reflect Obama’s reluctance for any combat short of the antiseptic use of drones.

The President has repeatedly stated that he will not accept a nuclear-armed Iran, but the President has spent years saying things that turned out to be empty promises and outright lies. His ties to anti-Semites and stated sympathy for Islam make anything he says suspect.

Kuhner warned that “An attack (on Iran) would have disastrous consequences. Iran is not Iraq. It is a much larger and more populous nation. It has proxies across the region—including Hezbollah, Hamas, and Syria’s besieged regime.”

The Israelis know this in ways we never can. It recently had to take military action against Hamas in Gaza to slow the continued rocketing of his towns in its south. It has fought numerous ways since its founding in 1948, and it is threatened on all of its borders with Lebanon, Syria, the Palestinian enclaves in the West Bank and Gaza.

The change of power with Egypt, now in the hands of the Muslim Brotherhood, poses a threat to its peace treaty with Egypt. The civil war that has been raging in Syria for two years poses a present and future threat on its border. Jordan, which has been a stable monarchy and friend, is being challenged by Islamists.

The President is scheduled to visit Israel in March, the first visit since having been elected in 2008. His relations with Israeli Premier Benyamin Netanyahu are chilly at best. Everything he says—and does not say—will be examined. The U.S. has provided a lot of military aid to Israel, but one wonders if that isn’t part of a larger policy to maintain a balance of power in the region.

The Israelis have been a major source of intelligence to the U.S. Even so, one suspects that the Israelis have deep reservations about President Obama and a lack of confidence given his past statements about its borders and settlements.

The U.S. withdrawal from Afghanistan and Iraq says everything you need to know about the failure of its military involvement in both nations and its failed effort at “nation building.” When you add in the U.S. reduction of naval power in the Persian Gulf, you might imagine that the current Iranian regime believes it is triumphing over “the Great Satan” as it pursues its quest to “wipe Israel off the map.”

Dore stated a fundamental truth that continues to be ignored by the Obama regime. “If the West has a choice between negotiating yet again with the regime in Iran or undercutting it further, it should clearly seek to promote a process that leads to its collapse and replacement. Engagement was tried in the past and doesn’t work.”

Meanwhile, our new Secretary of State is wedded to negotiations and to the notion that climate change is the real threat to the West.

© Alan Caruba, 2013

Monday, February 25, 2013

Taking A Break From Orthopedic Issues To Deal With Inappetence, Diarrhea And Listlessness That Come And Go

"Sometimes a change is as good as a holiday," they say. Well, that depends on the kind of change, doesn't it?


It all started last Monday.

We took Jasmine to the horse farm, which made her very happy. The whole day went well and safely enough, everything was good. Later that evening Jasmine threw up and looked a bit under the weather. Mostly bile, with couple bits of undigested jerky. That was not all that strange or alarming; it happens sometimes but not often enough to truly worry about it.

After that she didn't want her dinner, which wasn't unusual either.

Jasmine would say it was unfair to have an upset belly without even getting a chance to munch on any horse poop that day. You know, like getting a hangover without the party that is supposed to come before that. Not that horse poop munching is typically behind her occasional belly upsets.

She didn't want to eat until Tuesday afternoon; still not alarming.

Then her appetite came back but the stool wasn't all that great. We figured whatever upset her stomach was making its way out. Again, nothing that hasn't happened before. Since the appetite has returned, we thought things were going to sort themselves out.

Instead, the stool got worse and then on Wednesday evening she refused food again. On top of that, this time she actually LOOKED ill.

Normally, when she gets her typical belly upsets, she still acts and looks her usual happy self.

By next day she looked better again but I called her vet anyway, because this was not following the normal pattern. We discussed it in detail and he felt that it's probably from the prednisone, and since she's being weaned off it, the symptoms should resolve along the way.

She looked OK the rest of Thursday and the stools have improved somewhat. Friday her appetite and disposition seemed normal. We were hopeful that things were sorting themselves out. We went for a walk, the stool looked quite good.

On the ride home, though, my heart jumped into my throat.

Suddenly she looked very wrong. For a moment I thought we had another relapse with the neck. She laid there, her head lowered by held couple inches from the floor, ears straight back. Something was not right at all! When we got home, she literally crashed on her bed and looked completely listless. Again, she refused food and later that night the diarrhea returned once again.

First thing in the morning on Saturday I was calling the vet to bring her in.

She still didn't want to eat but otherwise looked a bit better but was running a low fever as well. Didn't want her breakfast but accepted couple treats.

Wouldn't you know it, the vet was out some place for continuing education and wasn't coming in at all that day. I've put up the latest updates to his online messaging system, hoping he might check it through the day.

Meanwhile, we had to make some decisions.

We have a standing prescription for Metronidazole, in case her IBD flares up; though I always consult with him before starting it. This time we had to decided whether to start her on it or not ourselves.

It's always helped in the past, but these recent events were nothing like what Jasmine's had before. I was worried about the up and down pattern and particularly about the crashes. Starting the meds might interfere with diagnostics later.

We could, of course, take Jasmine to the emergency, but, while ready to do so if we had to, we would rather avoid it. Last time we took here there we spent $700 on a total misdiagnosis and recommendation to euthanize. Needles to say, we weren't eager to repeat THAT experience.

We did start her on the Metronidazole.

I spent the rest of the morning watching her like a hawk and monitoring her temperature. By noon she seemed to have bounced back (again) and started looking for her lunch. That was a good sign which would normally make me feel relieved. This time, though, twice she bounced back and twice crashed again. So her feeling better didn't mean as much as it usually would.

Holding my breath I was waiting to see what happens Sunday afternoon, which, following the pattern would mean another crash.

Thankfully, this time it didn't happen.

I was quite sure this was not her typical flare-up and we were looking at something else.

Too many things didn't fit the pattern. But what WERE we looking at? That was the question.

There are some scary conditions that come with wax and wane symptoms like this. My biggest concern was Jasmine's spleen. A splenic tumor, even if benign, could still be deadly if it ruptured. Some of the symptoms did not exactly fit in with that but some of them did. Brother in law just lost his dog to hemangiosarcoma early this year.

The other nasty thing that has symptoms that come and go is Addison's disease. The big pretender, the early symptoms can be just about anything, can even mimic neck and joint issues. It has been on the table before, but was ruled out. Did we add on the fire with the prednisone treatment?

Even though Jasmine still looked good on Monday, we went to see the vet anyway.

I didn't want to take any chances; there were things about this that really worried me.

Jasmine's vet checked her out and he's quite confident it is neither splenic tumor or Addison's, though we'll test resting cortisol once she's off the prednisone for a while. We'll run a full blood panel then too. Right now, having been on the prednisone, the blood levels wouldn't be diagnostically very useful.

He is still convinced that what's been happening IS from the prednisone treatment.

Either result of the treatment alone, or in combination with a normal flare-up. I can live with that and hope he's right. Since Jasmine had her last quarter prednisone today, I'm hoping she remains feeling well. Fingers crossed.

A change is as good as a holiday? I think not.

xxx

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Goodbye to a Very Green Business Week

By Alan Caruba

In late 2010 I let my subscription to The Economist expire and now I am going to do that for Bloomberg Business Week.

In the February 18-24 edition of Business Week, an editorial, “The Right Way Forward on Climate Change”, contained this gem: “Still, the U.S. accounts for about 19 percent of all emissions—emissions that are causing global temperature increases, rising seas, and destructive droughts, floods, and hurricanes, according to a government advisory panel report released last month.”

When a magazine publishes such drivel, you should not read it. There are no rising temperatures worldwide. There is, in fact, a colder world that reflects a cooling cycle that began around sixteen years ago. Glaciers are growing. Snow is falling in increasing amounts and in places one usually does not associate with snow like Arizona. The seas are not rising. Polar bears are not going extinct. Et cetera.

To not know such simple facts betrays either an appalling ignorance or an appalling agenda, the advancement of the global warming—now called climate change—hoax.

The February 25-March 3 edition had an editorial on why the Keystone XL pipeline should be approved. It began “Americans concerned about pollution and climate change have traditionally stood with science, in particular the consensus that greenhouse gas emissions from human activity are warming the earth and changing the climate.”  There is so much wrong with this short sentence one hardly knows where to start.

First of all, “climate change” is what the climate has been doing for 4.5 billion years on planet Earth. There have been a number of ice ages which properly can be called climate change . When the last one ended around 11,000 years ago, we entered the Holocene.

Pay attention now to this description of the Holocene: “Most recent of all subdivisions of geologic time, ranging from the present back to the time (c.11,000 years ago) of almost complete withdrawal of the glaciers of the preceding Pleistocene epoch. During the Holocene epoch, the sculpturing of the earth's surface to its present form was completed.”

“Withdrawal of the glacial ice resulted in the development of the present-day drainage basins of the Missouri and Ohio rivers, the development of the Great Lakes, and a global rise in sea level of up to 100 ft (30 m) as the glacial meltwater was returned to the seas. Warming climates resulted in the poleward migration of plants and animals.”

“The most significant development during the Holocene was the rise of modern humans, who are thought to have first appeared in the late Pleistocene.” Those modern humans did not control the climate when they arrived on the scene and they do not control it now. They will never control it no matter how many times Al Gore or the United Nations Intergovernmental Panel on Climate Change says so.

We do not sacrifice virgins, tossing them into volcanoes to ensure a good harvest, nor do we do rain dances during a drought any more. Some of us, however, are convinced that we are the first Americans to have ever experienced a drought, a hurricane, or a blizzard.

When a magazine like Business Week employs morons to write its news and opinion, there is no point in subscribing to it in order to have your own intellect reduced by a couple of IQ points.
I am thoroughly sick of hearing that all life on the planet is threatened or going extinct. Been there. Done that.

In his weekly column on science topics, the Wall Street Journal’s Matt Ridley noted that, “When the asteroid slammed into the Yucatan Peninsula 66,038,000 years ago, North America took the brunt of the impact, because the asteroid came in from the southeast like a golf chip shot.” Globally, it wiped out all the dinosaurs, along with many bird and other species. Their relatives, the alligators survived. “Mammals reappeared within 20,000 years in North America, “probably from Asia via an Arctic land bridge.”

Right now, countless “environmental” organizations around the world are gearing up to celebrate “Earth Day” on April 22. Is it just a coincidence that it is the birthdate of Communist revolutionary and the former Soviet Union’s first dictator, Vladimir Lenin? I think not.

Business Week, the Economist, Time, Newsweek and countless other elements of the print and broadcast media will have an environmental orgasm, spewing forth the tired, old lies that undergird the greatest hoax of the modern era; one they can no longer call “global warming” because millions of people have concluded the Earth is getting colder, so now they call it “climate change.”

The alleged “consensus” of geoscientists and others that supports the climate change theory barely exists.

As reported in the March edition of The Heartland Institute’s Environmental & Climate News,Global warming alarmists are attacking the integrity of scientists, desperately seeking to minimize the damage presented by a recent survey of geoscientists and engineers regarding global warming.
 
“A recent survey of more than 1,000 geoscientists and engineers reported in the peer-reviewed Organization Studies found that only 36 percent agree with the United Nations Intergovernmental Panel on Climate Change assertion that humans are causing a serious global warming problem. By contrast, a majority of scientists in the survey believe that nature is the primary cause of recent global warming and/or that future global warming will not be a very serious problem.”
 
 Meanwhile, here in America, the current administration will continue to flush billions of dollars we do not have down the environmental drain, “investing” in the most uncompetitive and least productive forms of energy ever invented. It is an administration that declared war on coal—a resource that powered fifty percent of all the electricity we use until they came along. Can we—should we—trust people who cannot reduce the nation’s insane debt and deficit by even one half of one percent?

Should we trust people, journalists, charged with the responsibility to bring us the news about economic and scientific topics when they clearly are clueless? I think not.

© Alan Caruba, 2013

Adoption Monday: Athena, Boxer Mix: Deerfield, NH

Check out this delightful girl at Mary's Dogs Rescue & Adoption!

Athena is gorgeous, almost regal.  


She is good with other dogs, cats, and kids.  

She walks nicely on a leash and is house trained. This girl is a gem and we are so excited for her to find her home!


Athena is house trained, spayed, and up-to-date with routine shots.

Want more info on Athena? Call Mary's Dogs: 603.370.7750 or send along an email: marysdogsrescue@gmail.com

Ready to bring Athena home? Tell us about yourself and your interest in Athena in the adoption questionnaire. Check out all the wonderful dogs on Mary's Dogs Facebook Fan Page.


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Mary’s Dogs rescues and re-homes dogs and puppies from Aiken County Animal Shelter, a high-kill shelter in South Carolina, USA. They also serve as a resource to communities in Southern New Hampshire and pet owners nationwide by providing education and information on responsible pet ownership, including the importance of spay/neuter, positive behavior training, and good nutrition.